ACPActive
Agentic Commerce Protocol
- Launch date
- September 29, 2025
- Developer
- Stripe & OpenAI
- License
- Apache 2.0
- Key fact
- 1,200+ GitHub Stars · Powers ChatGPT Instant Checkout
Last Updated: March 6, 2026
State of Agentic Commerce
Real-time tracker for agentic commerce protocols, AI platform support, and market data. Every data point sourced from primary references.
Protocol Stack
Agentic commerce runs on two distinct layers — the commerce protocols that handle transactions, and the agent infrastructure protocols that enable agents to act.
Commerce LayerHandles merchant discovery, checkout, and payments
UCPActive
Universal Commerce Protocol
- Launch date
- January 11, 2026
- Developer
- Google, Shopify, Etsy, Wayfair, Target & Walmart
- License
- Apache 2.0
- Key fact
- 2,400+ GitHub Stars · 20+ endorsing partners
AP2Active
Agent Payments Protocol
- Launch date
- September 16, 2025
- Developer
- License
- Apache 2.0
- Key fact
- 2,800+ GitHub Stars · 60+ partners
Agent InfrastructureEnables agents to access tools and coordinate with each other
MCPActive
Model Context Protocol
- Launch date
- November 25, 2024
- Developer
- Anthropic
- License
- MIT / Apache 2.0
- Key fact
- 79,000+ Stars (Servers Repo)
WebMCPPreview
WebMCP
- Launch date
- February 10, 2026
- Developer
- Google / Chrome
- License
- Open
- Key fact
- Two APIs — declarative (HTML) & imperative (JavaScript)
A2AActive
Agent2Agent Protocol
- Launch date
- April 9, 2025
- Developer
- Google → Linux Foundation
- License
- Apache 2.0
- Key fact
- 150+ supporting organizations · 22,000+ GitHub Stars
Protocol Developer Momentum
GitHub Stars as a proxy for developer ecosystem traction
Source: GitHub. Stars reflect developer community signals, not commercial deployment metrics.
Loading chart...
GitHub Stars · February 2026
AI Platform Support Matrix
Which AI platforms support which agentic commerce protocols
Last verified: February 2026
← Scroll to see all protocols →
| AI Platform | MCP | A2A | AP2 | ACP | UCP | Sources |
|---|---|---|---|---|---|---|
| ChatGPT / OpenAI | ||||||
| Google Gemini | ||||||
| Microsoft Copilot | ||||||
| Perplexity | — | — | — | — | ||
| Claude / Anthropic |
Supported In Progress Not Supported
Commerce Platform Compatibility
Protocol support across major ecommerce platforms
Last verified: February 2026
Showing ACP, UCP, and MCP — the three commerce-layer protocols. A2A and AP2 operate at the agent communication and payment layers, not the merchant commerce layer.
← Scroll to see all protocols →
| Platform | ACP | UCP | MCP | Sources |
|---|---|---|---|---|
| Shopify | ||||
| WooCommerce | ||||
| Salesforce Commerce Cloud | ||||
| BigCommerce |
Supported In Progress Not Supported
Protocol Timeline
Key milestones in agentic commerce infrastructure — most recent first
- Feb 25, 2026Commerce
OpenAI launches ACP Instant Checkout on Shopify — Glossier, SKIMS, Spanx, and Vuori as initial merchant partners
OpenAI on X - Feb 24, 2026Protocol
Agentic AI Foundation welcomes 97 new members including JPMorgan, Red Hat, and American Express — total membership reaches 146 organizations
Linux Foundation - Feb 10, 2026Protocol
Google announces WebMCP early preview — websites can now expose structured tools to AI browser agents via declarative or imperative APIs
Chrome Developers - Feb 2, 2026Commerce
Amazon launches Ads MCP Server in open beta — lets AI agents create campaigns and manage accounts via natural language across Claude, ChatGPT, and Gemini
Amazon Ads - Jan 14, 2026Commerce
Salesforce announces UCP support
Salesforce - Jan 11, 2026Protocol
Google & Shopify launch Universal Commerce Protocol (UCP) — 20+ endorsing partners
Google Blog - Jan 8, 2026Commerce
Microsoft launches Copilot Checkout with ACP support
Microsoft - Dec 18, 2025Commerce
BigCommerce partners with Stripe for Agentic Commerce Suite
BigCommerce - Dec 18, 2025Payment
Visa completes "hundreds" of secure agent-initiated transactions with partners
Visa - Dec 11, 2025Commerce
Stripe announces Agentic Commerce Suite
Stripe - Dec 10, 2025Protocol
Google announces official MCP support for Google services
Google Cloud - Nov 17, 2025Commerce
Salesforce unveils Agentforce Commerce with ACP integration
Salesforce - Oct 14, 2025Commerce
Salesforce announces ACP support
Salesforce - Oct 3, 2025Commerce
WooCommerce announces MCP support and agentic commerce roadmap
WooCommerce - Sep 29, 2025Protocol
Stripe & OpenAI announce Agentic Commerce Protocol (ACP)
Stripe - Sep 25, 2025Commerce
OpenAI launches ACP Instant Checkout for U.S. Plus and Pro users — Etsy goes live as first major commerce partner
OpenAI - Sep 16, 2025Payment
Google announces Agent Payments Protocol (AP2)
Google Cloud - Jul 31, 2025Protocol
Google upgrades A2A protocol with gRPC support — 150+ org ecosystem
Google Cloud - May 29, 2025Protocol
Microsoft announces MCP general availability in Copilot Studio
Microsoft - May 7, 2025Protocol
Microsoft announces A2A support in Copilot Studio
Microsoft - Apr 9, 2025Protocol
Google announces Agent2Agent Protocol (A2A) — 50+ launch partners
Google - Nov 25, 2024Protocol
Anthropic announces Model Context Protocol (MCP)
Anthropic
Protocol Commerce Payment Research
Industry Voices
What leaders are saying about the agentic commerce shift
“AI agents will be a big part of how we shop in the not-so-distant future. To help lay the groundwork, we partnered with Shopify, Etsy, Wayfair, Target and Walmart, and endorsed by 20+ more.”
Sundar Pichai
CEO, Google & Alphabet
January 11, 2026
“I'm really really excited about Agentic Commerce. There is so much amazing stuff being built. Everything I test just feels delightful and magical.”
Tobi Lütke
CEO, Shopify
December 23, 2025
“In 2026, AI agents won't just assist your shopping — they will complete your purchases, powered by Visa's global scale, standards leadership, and unparalleled commitment to secure agentic commerce.”
Rubail Birwadker
SVP Head of Growth Products & Partnerships, Visa
December 18, 2025
“By 2030, the US B2C retail market alone could see up to $1 trillion in orchestrated revenue from agentic commerce, with global projections reaching as high as $3 trillion to $5 trillion.”
McKinsey & Company
QuantumBlack AI Research
October 17, 2025
Recent News
Latest developments in agentic commerce — verified before publishing
Last updated: March 6, 2026
Mar 5, 2026Commerce
Mastercard and Google Introduce Verifiable Intent Trust Layer for Agentic Commerce
Mastercard and Google introduced Verifiable Intent, an open, standards-based cryptographic framework that creates tamper-resistant authorization records for AI agent transactions using Selective Disclosure. Designed to interoperate with Google's Agent Payments Protocol (AP2) and the Agentic Commerce Protocol (ACP) from Stripe and OpenAI.
MastercardMar 5, 2026Commerce
Splitit Backs Google's Universal Commerce Protocol with Card-Linked Installments
Splitit, the global card-linked installment payment provider, announced backing for Google's Universal Commerce Protocol (UCP), enabling flexible BNPL-style financing within agentic commerce checkout flows.
PRNewswire — SplititMar 3, 2026Commerce
Affirm Expands Stripe Partnership to Support Shared Payment Tokens for Agentic Commerce
Affirm expanded its partnership with Stripe to support Shared Payment Tokens (SPTs), extending flexible BNPL financing into agentic commerce transactions. SPTs are scoped to a single transaction and time-limited, enabling AI agents to complete purchases using customer-authorized payment credentials without exposing underlying card details.
Affirm Investor RelationsMar 2, 2026Protocol
Google Publishes Official Merchant Help Page for Universal Commerce Protocol (UCP)
Google published an official help page in Google Merchant Center detailing how UCP and UCP-powered checkout work across Google surfaces, signaling the protocol's transition from announcement to active merchant onboarding.
Google Merchant Center HelpFeb 27, 2026Commerce
Skyscanner Launches Flights App Inside ChatGPT for UK and US Travelers
Skyscanner launched a dedicated app inside ChatGPT, enabling travelers in the UK and US to search for and compare live flight options using natural language without leaving the ChatGPT interface.
Skyscanner NewsroomFeb 27, 2026Commerce
Perplexity Becomes First Non-Google Company with OS-Level Access on Samsung Galaxy S26
Samsung announced Perplexity will come pre-installed on every Galaxy S26 as a system-level AI agent with OS-level access — the first time Samsung has granted this level of access to a non-Google, non-Samsung company. Users can invoke Perplexity via 'Hey Plex' or the side button.
Perplexity ChangelogFeb 27, 2026Protocol
MCP Inspector v0.21.1 Released
Updated version of the visual testing tool for MCP servers. Fixed inclusion of server/static in published package files and removed misleading structured content compatibility warning.
GitHub — modelcontextprotocolFeb 27, 2026Protocol
AgentTrust Added to A2A Partners List
Documentation update adding AgentTrust to the official partners list for the Agent2Agent protocol, expanding the ecosystem of A2A-compatible solutions under the Linux Foundation.
GitHub — a2aprojectFeb 27, 2026Protocol
Agent2Agent Protocol GOVERNANCE.md Update
Pull request opened to update GOVERNANCE.md for the Agent2Agent protocol, reflecting ongoing governance refinements for the Linux Foundation-hosted project.
GitHub — a2aprojectFeb 26, 2026Protocol
WebMCP Spec Gets Security and Privacy Mitigations Update
The WebMCP specification received an update adding a mitigations section to its security and privacy (S&P) considerations, strengthening the formal spec ahead of wider browser adoption.
W3C WebMachinelearning GitHubFeb 26, 2026Protocol
Proposal for Bidirectional Streaming Over gRPC in A2A
Feature proposal for bidirectional streaming over gRPC in the Agent2Agent protocol, enabling more efficient real-time communication between agents.
GitHub — a2aprojectFeb 25, 2026Protocol
MCP Apps v1.1.2 Released — Host-Mediated File Downloads and Improved PDF Server
The MCP Apps extension added a ui/download-file method enabling host-mediated file downloads, plus improved pdf-server path validation and root support.
GitHub — modelcontextprotocol/ext-appsFeb 25, 2026Protocol
Model Context Protocol C# SDK v1.0.0 Released — First Stable SDK
First stable release of the C# SDK for Model Context Protocol. Marks RunSessionHandler as experimental, adds OAuth backward compatibility for client conformance, and includes documentation updates. Follows the SDK tiering system published Feb 23, 2026.
GitHub — modelcontextprotocolFeb 25, 2026Commerce
ChatGPT Projects: Add Sources from Slack, Google Drive, and More
ChatGPT Projects now allow users to build a knowledge base by adding sources from Slack channels, Google Drive files/folders, and other connected apps — extending ACP's commerce integrations.
OpenAI Help CenterFeb 24, 2026Protocol
Outreach Launches MCP Server for Claude, Joins Growing Enterprise MCP Ecosystem
Outreach announced general availability of its MCP Server integrating with Claude, alongside Deal Agent, Meeting Prep Agent, and Outreach Knowledge features. MCP Apps v1.1.1 also added ChatGPT support to the readme and a Claude Code plugin.
Yahoo FinanceFeb 24, 2026Protocol
Agentic AI Foundation Welcomes 97 New Members — JPMorgan, Red Hat, American Express Among Gold Tier
The Agentic AI Foundation (AAIF), the Linux Foundation entity governing MCP and A2A, announced 97 new members including 18 Gold-tier (JPMorgan Chase, Red Hat, Akamai, American Express, Autodesk, Circle, ServiceNow, UiPath, Workato, TELUS), bringing total membership to 146.
Linux FoundationFeb 24, 2026Protocol
MCP Inspector v0.21.0 Adds MCP Apps Support
Major update to the MCP Inspector adding MCP Apps support, displaying tool title and annotations in UI, enhanced schema resolution, and OAuth flow improvements. MCP Apps enables tools to return interactive UI components that render directly in conversations.
GitHub — modelcontextprotocolFeb 24, 2026Protocol
DID-based Agent Identity Verification Extension Proposed for A2A
Documentation PR proposing DID-based agent identity verification extension via AIP (Agent Identity Protocol) for enhanced security and trust in agent-to-agent communications.
GitHub — a2aprojectFeb 24, 2026Commerce
Stripe 2025 Annual Update Published — ACP Milestones Highlighted
Stripe published its 2025 annual update and letter, providing insights into the company's progress including the launch of the Agentic Commerce Protocol and Instant Checkout partnerships.
Stripe NewsroomFeb 23, 2026Protocol
A2A Spec Refactor: SendMessageConfiguration Parameter Renamed for Clarity
Specification refactoring that renames SendMessageConfiguration.blocking to SendMessageConfiguration.return_immediately for improved clarity in the A2A protocol spec.
GitHub — a2aprojectFeb 22, 2026Protocol
MCP Apps v1.1.0 Released — Arcade Server, PDF Enhancements
MCP Apps v1.1.0 introduced an arcade server, renamed the 'skill' to 'create-mcp-app', changed the Host-Sandbox communication protocol to 'SHOULD', and added PDF search with auto-allow for local directories.
GitHub — modelcontextprotocol/ext-appsFeb 12, 2026Protocol
WebMCP Ships in Chrome 146 Canary — Co-Developed with Microsoft, Incubated at W3C
Google Chrome shipped WebMCP in Chrome 146 Canary as an early preview. Co-developed with Microsoft and incubated via W3C's Web Machine Learning group. Introduces the navigator.modelContext API with Declarative and Imperative modes.
VentureBeatFeb 2, 2026Protocol
Amazon Opens Its Ads Platform to AI Agents With MCP Server Launch
Amazon launched its Ads MCP Server in open beta at the IAB Annual Leadership Meeting, letting AI agents including Claude, ChatGPT, and Gemini connect to Amazon's advertising APIs through a single integration. Agents can create campaigns, run reports, and manage accounts via natural language — the largest real-world MCP deployment in the commerce ecosystem to date.
Amazon AdsJan 16, 2026Commerce
Stripe: Agentic Commerce Dominated NRF 2026 — Retailers Are Rapidly Maturing Their Initiatives
Stripe's dispatch from NRF 2026 reports the show's first-ever dedicated AI Stage, with hundreds of retailers attending agentic commerce sessions. A live session poll found nearly 75% of retail attendees were actively implementing or planning agentic commerce initiatives.
StripeJan 11, 2026Commerce
Google Launches Universal Commerce Protocol with 20+ Partners Including Shopify, Walmart, Target, Mastercard, Visa
Google launched UCP, an open standard for agentic commerce co-developed with Shopify, Etsy, Wayfair, Target, and Walmart. Endorsed by 20+ partners including Adyen, American Express, Best Buy, Mastercard, Stripe, The Home Depot, and Visa.
Google BlogJan 8, 2026Commerce
Microsoft Copilot Checkout Launches Powered by Stripe ACP — Etsy, Urban Outfitters, Ashley Furniture Live
Microsoft launched Copilot Checkout powered by Stripe, enabling purchases from Etsy, Urban Outfitters, Anthropologie, and Ashley Furniture via ACP. Also announced partnerships with PayPal, Shopify, Mastercard Agent Pay, and Visa Intelligent Commerce.
Microsoft Advertising BlogDec 9, 2025Protocol
Anthropic Donates MCP to Linux Foundation's Agentic AI Foundation — OpenAI, Google, Microsoft Co-Found
Anthropic donated MCP to the newly formed Agentic AI Foundation (AAIF) under the Linux Foundation. Co-founders: Anthropic, Block, OpenAI. Supporters include Google, Microsoft, AWS, and Cloudflare.
AnthropicDec 8, 2025Research
Morgan Stanley: Agentic Shoppers Could Drive $190B–$385B in US Ecommerce by 2030
Morgan Stanley Research estimates agentic shoppers could represent 10% of US online retail in a base case, rising to an optimistic scenario of $385B — a third major firm projecting significant agentic commerce market share by decade end.
Morgan StanleyNov 20, 2025Commerce
Instant Checkout Now Rolling Out to Shopify Merchants via ACP
ChatGPT's Instant Checkout feature is expanding to Shopify merchants, starting with Spanx, Skims, and Glossier. U.S. users can now find and buy directly from over a million Shopify merchants through ChatGPT using the Agentic Commerce Protocol.
OpenAI Help CenterSep 25, 2025Commerce
OpenAI Launches ACP Instant Checkout for U.S. Users — Shopify Rollout Coming Soon
OpenAI launches ACP-powered Instant Checkout for U.S. Plus and Pro users, with Etsy live and Shopify merchants including Glossier, SKIMS, and Spanx coming soon.
OpenAIKey Milestones
Real-world deployments and market validation — distinct from protocol launches tracked in the timeline above
Mar 5, 2026Commerce
Mastercard and Google Launch Verifiable Intent — Cryptographic Trust Layer for AI Agent Transactions
Mastercard and Google introduced Verifiable Intent, an open standards-based framework creating tamper-resistant authorization records for agentic commerce using Selective Disclosure. Designed to interoperate with AP2 and ACP.
View sourceMar 3, 2026Commerce
Affirm Expands Stripe Partnership to Support Shared Payment Tokens for Agentic Commerce
Affirm extended BNPL financing into agentic commerce via Stripe's Shared Payment Tokens — scoped, time-limited credentials that let AI agents complete purchases without exposing underlying card details.
View sourceFeb 2, 2026Commerce
Amazon Opens Ad Platform to AI Agents via MCP
Amazon's Ads MCP Server launches in open beta at IAB ALM — AI agents can now create campaigns, run reports, and manage accounts via natural language across Claude, ChatGPT, and Gemini.
View sourceDec 18, 2025Payment
Visa Completes Hundreds of Secure AI Agent-Initiated Transactions
Visa and partners mark a milestone — agentic commerce moves from lab to live commercial use across real merchants.
View sourceNov 25, 2025Payment
PayPal & Perplexity Launch Instant Buy for US Consumers
PayPal enables merchants to be discoverable within Perplexity with checkout in-chat — agentic commerce reaches mainstream consumers.
View sourceNov 20, 2025Commerce
OpenAI Launches ACP Instant Checkout on Shopify
OpenAI brings ACP Instant Checkout to Shopify merchants, with Glossier, SKIMS, Spanx, and Vuori as the first launch partners — marking the first major commerce platform deployment of the Agentic Commerce Protocol.
View sourceNov 13, 2025Research
Bain: 30–45% of US Consumers Use GenAI for Product Research
Bain Consumer Lab survey finds generative AI has already fundamentally changed how Americans discover and evaluate products before buying.
View sourceSep 25, 2025Commerce
OpenAI Launches ACP Instant Checkout — Etsy Goes Live
OpenAI introduces ACP-powered Instant Checkout for U.S. Plus and Pro users, with Etsy as the first major commerce partner to go live.
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